Ad & Privacy Settings
Last updated: 21 October 2026
Playkudo is a free service, and ads are what will keep it free. This page explains in plain words how advertising works here: ads on Playkudo are never personalized, and every ad request is child-directed.
Ads today: no third-party ads
In short: Right now Playkudo shows no third-party ads, and nothing is tracked for advertising.
Playkudo does not show any third-party ads yet. The optional promo videos inside games are our own: “Playkudo Picks”, a peek at our other games, shown only when a child asks for a boost. They are never third-party ads.
What changes with Google AdSense & AdX
In short: Ads will be served by Google AdSense first, and later Google Ad Exchange (AdX). They will never be personalized.
When Google advertising goes live on Playkudo:
- Every ad is contextual: chosen by the page being viewed, never by a person’s activity, interests or browsing history.
- There is no remarketing, no behavioral profiling and no interest-based targeting, for any visitor, child or adult.
- Google may still use cookies or similar technologies for frequency capping, fraud prevention and aggregated ad reporting. Read Google’s explanation of non-personalized ads.
Even then, ads on Playkudo will keep our house rules: always clearly labeled, separated from the play area, never looking like download buttons. The only promotional thing inside the player itself is our own “Playkudo Picks” promo videos — made by us, shown only when a child asks for a boost.
How kids stay protected
In short: Every ad request will be tagged as child-directed and will ask for non-personalized ads only.
Playkudo is made for children aged 6–12. When Google ads launch, every ad request will be tagged for child treatment with Google’s “Tag for age treatment” signal and will request non-personalized ads only. Google then turns off personalized ads and remarketing and applies its ad-serving protections for children. Because ads here are never personalized, there is no personalized-ads setting to turn on or off. We will also keep blocking sensitive ad categories (such as gambling, dating, alcohol, and weight loss) at the network level.
Depending on where you live
In short: Ads are non-personalized everywhere. Visitors in the EEA, UK and Switzerland will also be asked for consent before any Google ad cookie is set.
European Economic Area, UK, and Switzerland: when Google ads launch, a consent message will ask before any ad cookie is set, as GDPR and Google’s EU User Consent Policy require. Ads stay non-personalized whatever you choose.
California (CCPA/CPRA): Playkudo’s ads are child-directed and never personalized, so no personal information is sold or shared for advertising.
For the full picture of what little data Playkudo handles, read our Privacy Policy.
Questions? Visit the Parent & Guardian Center or contact us.